HABITS6 min read
The 2-minute rule that almost works (and the small fix it needs)
Atomic Habits made it famous. Here's why most people quietly abandon it after a week.
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On habits
Behavioral science, real data, and a few opinions on streaks, stacking, and the slow art of change.
3 articles
HABITS6 min read
Why streaks are quietly broken — and how to make them feel forgiving instead
The all-or-nothing trap most habit apps fall into, and the small design shift that changes everything.
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The third month is the hardest — what habit drift actually looks like
Most habits don't die in week one. They drift away in month three, usually for one specific reason.
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